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Case Study - Queen B

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Queenb Growave


The best products are those that are handmade and natural, and Australian based company Queen B has been making environmentally friendly natural beexwax candles and wraps for 21 years. What started as a hobby became a successful candle making business. Queen B uses 100 % pure Australian beeswax to create all natural handmade masterpieces.

How Queen B differentiates her business from the competition?

Queen B makes a great variety of beeswax candles. They are 100% natural, chemical free, and non-toxic unlike paraffin candles and a renewable resource. They are the greenest candles you can ever burn. They burn clean and bright for a substantial amount of time, and smell like honey. They are top quality and they look splendid.

Queenb product Growave

What value does Growave bring to Queen B?

With a 4.8 overall rating on Shopify App store, Growave has become the goto solution for Queen B

  • Growave replaced 6-7 apps
  • Exceptional customer service
  • Easy to set up and use
  • Easy migration from other apps
  • It has everything in one app at lower price
  • It can be used with any Shopify theme


Instead of spending a large portion of the marketing budget on things that don’t work,Queen B decided to focus on her clients andstrengthen her customer relationships. Shewanted to solve the problem with asking forfeedback and she needed a good marketing platform that is simple to use with a nice reviewfeature so she turned her attention to Growave.


Cate Burton

CEO and managing director of Queen B

Cate Burton Growave

Growave has smoothly solves many problems for usand it is easy to use. Growave allowed us to deepenour relationships with our customers. We nowcommunicate with them through different channels,through the rewards mechanism. Growave gives us that extra bit of functionality and automation. Wemake the most of the reviews function to bring some much needed authenticity to our business. With Growave we can incentivize different behaviors as welllike referrals, and follows on social media. Word ofmouth and reviews are every bit as important as theyused to be, but now it’s much more automated and in depth.


Queen b video Growave

Exceeding expectations

In the world of overpromising and undo delivering,Growave is underpromise and overdeliver. I knowthat’s very consistent with my brand and I think it’sprobably consistent with what every small business out there needs. Growave makes a big difference in my business and there are thousands of other small businesses that you make a difference, too.


Cate Burton

CEO and managing director of Queen B

Growth Starts Here

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