Boost repeat purchases and AOV
Up to 72% more repeat sales and 9.2% higher average order value.
Loyalty & Retention Platform for Shopify Brands
Five apps
One platform
One customer view
Loyalty, referrals, reviews, wishlists, and UGC. Shopify-native, enterprise-grade, and built to work together.
Built for Shopify
Trusted by the fastest-growing brands — across 8+ industries
The platform
One customer view. Here's what builds it.
A review earns points. Points unlock a tier. A tier perk triggers the next purchase. Every program feeds the same profile — point solutions can't do this.
Points Program
Reward every action — and protect margin while you do it.
4.6×
higher purchase frequency — Doodle Dogs members
Earn on purchases, reviews, referrals, birthdays, socials and subscriptions. Redemption designed around your unit economics: free-product rewards carry high perceived value at cost-of-goods, thresholds cap discount drag, expiry keeps liability off the books.
Custom earn rates by spend, product or segment
Name your currency — "Glow Points", anything
Redeem at checkout, Shop Pay compatible
Glow Points
1,240 pts
Place an order
+5 pts / $1
Write a photo review
+200 pts
Birthday reward
+500 pts
Redeem at checkout
+200 pts — review published
VIP Tiers
Give your best customers a ladder worth climbing.
+36.5%
higher AOV for tier members — PITAKA
Spend-based milestones, point multipliers, exclusive perks and early access. Rolling activity windows keep status honest — members keep climbing, lapsed ones gently downgrade, and every tier change fires a Shopify tag straight into Klaviyo.
Milestones on spend, orders, points, referrals or tags
Auto-tag per tier for segmentation everywhere
Entry rewards, multipliers, VIP-only sales
VIP status
Gold member
Bronze · 5% off
Unlocked
Silver · free shipping
Unlocked
Gold · 2× points
Current
1,180 of 2,000 pts to Platinum
Tier upgraded — welcome to Gold
Referrals
Turn your happiest customers into your cheapest channel.
2-sided
rewards — advocate and friend both win
Word-of-mouth at scale: unique links and reward pairs that motivate sharing without giving away margin. Referrals feed VIP status, so your best advocates keep advocating — and every referred customer enters the loop already enrolled.
Reward both sides — points, discounts or gifts
Fraud protection and order-minimum rules
Referral progress feeds VIP milestones
Refer a friend
Give $15 · Get $15
growave.shop/r/anna-15
SK
JM
+2
4 friends joined this month
Share your link
Sofia placed her first order — you earned $15
Reviews & UGC
Social proof that collects itself — and sells.
Points-powered
reviews: incentive built into the same balance
Automated review requests after delivery, points for every photo review, and Instagram UGC galleries that turn your customers into your lookbook. Rich snippets push stars into Google results; the featured-reviews slider sells right inside checkout.
Photo & video reviews, auto-requested
Google Shopping & rich snippet integration
Shoppable Instagram UGC galleries
4.9 · 1,284 reviews
"Bought it twice — the points made it an easy choice. The serum is the real deal."
Mara K. · Verified buyer
Earn 30 pts for a photo review
Photo review submitted — +30 pts
Wishlist & Gift Registry
Capture intent today. Convert it automatically.
3 triggers
back in stock · price drop · low stock
Every wishlist save is a hand raised. Automated alerts bring shoppers back the moment their item drops in price or returns to stock — and gift registries turn birthdays and weddings into customer acquisition events.
Back-in-stock, price-drop & low-stock emails
Wishlist data inside your Klaviyo flows
Gift registries that recruit new customers
Your wishlist
3 items
Glow Serum 30 ml
$29
Back-in-stock alerts
On
Move to cart
Price drop — Glow Serum is 30% off
The honest comparison
Three ways to do retention.
Your current apps don't share a customer profile, so none of them make the others smarter. Growave replaces the stack at one price and connects the loop. Retention compounds; the bill doesn't.
What you get
Growave
Single loyalty app
4-app stitched stack
Loyalty + VIP + referrals
Reviews, UGC & wishlist included
(paid ×3)
One customer profile across programs
POS loyalty with per-customer QR
Varies
Programs that feed each other
Support when something breaks
One team, 24/7
One vendor
4 vendors, finger-pointing
Storefront performance
1 native script
1 script
4+ scripts on your theme
Vendors to manage
1
1 (+3 gaps)
4
Typical monthly cost at ~1,500 orders
$199
$199 + gaps
$234–398
Detailed vendor-by-vendor comparisons: vs Smile.io · vs Yotpo · vs LoyaltyLion · vs Rivo
Why retention
With Growave, retention becomes a growth driver, not a challenge
Full control of your loyalty strategy
Customize loyalty, referrals and reviews to fit your brand — without limits.
Less reliance on paid acquisition
Turn existing customers into your cheapest, most profitable growth channel.
Scale without adding complexity
Integrates with Shopify and 30+ apps — five programs under one platform.
Customer story
What retention looks like at scale.
Doubling loyalty members' lifetime value
Check out how Dwyane Wade's signature Li-Ning brand achieved 2x LTV growth with Growave
+89%lifetime value for redeemers
5×returning customer rate
2.5×more orders, all customers
See your numbers
What would retention add to your store?
A conservative estimate based on your volume. Featured Growave brands reached up to 74% higher purchase frequency.
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Estimated extra annual revenue
$216,000
Illustrative: annual revenue × frequency lift. Actual results vary by brand and program design.
Proof, not promises
How brands grow with us
15,000+
Shopify brands trust Growave to boost retention and loyalty
12+
Years of retention expertise
Real brands. Real results. See how leading brands turn retention into measurable growth
“La principal funcionalidad que utilizamos en Growave es el club de fidelidad, que nos permite premiar a nuestros clientes con puntos según su compra o importe, incentivando así el aumento del ticket medio y la recompra recurrente; además, recientemente hemos añadido la funcionalidad de reseñas, que nos ayuda a conocer la opinión de nuestros clientes sobre los productos y a ganar más visibilidad en los motores de búsqueda generativa.”
“After moving to Shopify and launching a loyalty program with Growave, we saw a steady increase in average order value and overall sales, driven largely by loyal returning customers. Even with relatively low traffic, our high conversion rate comes from passionate repeat buyers, making customer loyalty the key to stabilizing and growing the business, especially after the COVID period.”
“You have some of the best integrations, working seamlessly with platforms like Klaviyo and Attentive, and I’ve had no issues with the metrics you provide. The ability to use automated triggers based on segments or metrics is essential, whether it’s sending a birthday reward or nudging someone close to the next tier with personalized incentives, all of which your platform already enables effectively.”
“We chose Growave because we needed a scalable, all-in-one platform to support both our online and in-store ecosystem. It allowed us to unify loyalty, reviews, wishlists, and referrals while strengthening retention and building lasting relationships with UK families.”
“We were concerned about migrating valuable customer data - including loyalty points, tiers, and reviews - from Mexico and Spain to our new regional platform. Growave’s team made the entire transition seamless, proactively managing every detail and ensuring zero data loss.”
“We’ve significantly improved member repurchase and event participation rates, revitalizing our membership strategy. The data and points system allow us to identify high-value members and personalize rewards and experiences at scale.”
Under the hood
Enterprise-grade where it counts.
True omnichannel · Shopify POS
One balance online and in-store. Growave's unique per-customer Loyalty QR identifies members at the register in under two seconds.
Unique to Growave
Checkout extensions
Points and rewards applied without leaving checkout — Shop Pay compatible, rewards combinable with discounts, calculated automatically.
Built for Shopify
Global by default
70+ languages, multi-currency with custom point values per currency, multi-store management for Shopify Plus.
70+ languages
Klaviyo, deeply integrated
Every loyalty event — points earned, tier changed, points expiring — fires into Klaviyo. Clone pre-built retention flows in one click.
+ Gorgias, Shopify Flow
Revenue attribution
A dashboard that ties the program to revenue, AOV and redemption — so you can defend the budget with numbers, not vibes.
CFO-ready reporting
API, SDK & headless
Build any retention experience on Growave's API, webhooks and metafields — compatible with Shopify's Storefront API and headless builds.
Developer toolkitWhy merchants stay
Built for merchants, not investors.
We've spent 12+ years building retention tools. Talk directly to our team — even our CEO if needed. 200+ features in the product exist because merchants asked for them.
We answer to 15,000 merchants — not a venture board.
200+ features
built directly from merchant requests
No investor pressure
we prioritize you, not shareholders
24/7 support · dedicated CSM
real humans, with migration done for you
Start growing today
Every month without a retention program is repeat revenue you're not collecting
Growave merchants see up to 65% higher repeat customer rates.
For Shopify Plus & Enterprise
See it on your store's data
Multi-store, POS, and migration walkthrough with a retention specialist.
Trusted by Toys"R"Us, Unilever, Under Armour
For growing brands
Start free today
Install in minutes, launch your first program this week.
Free plan · No credit card · 4.8
on Shopify