Turn one-time buyers into lifelong regulars
Acquisition gets more expensive. A points program turns customers you've already won into repeat buyers and referrers
The points program that turns engagement into revenue
*Averaged across featured Growave loyalty case studies: Makari, Bluetti, Zora; Kayser, PITAKA.
The world doesn't need another boring points program
Reward the behaviors that actually grow your brand: reviews, referrals, follows, subscriptions and more so loyalty drives reach and revenue, not just discounts
Place an order
Earn on every dollar - set custom rates by product or segment.
Create an account
Welcome new members and capture them from day one.
Leave a review
Turn happy customers into social proof that sells.
Refer a friend
Reward both sides and unlock organic acquisition.
Celebrate a birthday
Automated bonus points that bring members back.
Follow & share
Instagram, TikTok and more — grow reach with points.
Subscribe & save
Extra points for subscription orders that compound LTV.
Past purchases
Reward existing customers for actions before you launched.
Rewards worth coming back for
Amount & % discounts
Turn points into a fixed-amount or percentage discount at checkout.
Free shipping
Redeem points for free delivery — a top conversion driver.
Free product & gifts
Let members claim a free product or curated gift with points.
Store credit
Convert points to store credit to spend on any order.
Features that turn loyalty into a revenue engine
One platform. Points, VIP, referrals, reviews & UGC
Most loyalty apps stop at points. Growave connects your entire retention stack so every program feeds the others - reviews earn points, referrals fuel VIP status, and it all lives under one login and one bill.
Your rules. Your rewards page. Your points by name.
Tailor earning rules by spend, product category, or customer segment, then give your points a name that fits your brand ("Glow Points," "Coins," anything). A fully branded rewards page lets customers track, redeem and explore in your look and feel.
Custom point value - perfect for low-value currencies
Custom point value - perfect for low-value currencies Exclude products, limit redemption to collections Auto points refund on returns & cancellations
Engagement on autopilot - proof in the dashboard
Automated emails remind customers of expiring points, celebrate new tiers and deliver personalized offers. A powerful dashboard ties it back to revenue, AOV and redemption rate, with best-in-class Klaviyo triggers built in.

One loyalty balance, online and in-store
Growave's Apple and Google wallet integration gives every customer a personal code, auto-generated at sign-up and always at their fingertips. Cashiers scan it to identify customers instantly - no queues, no typos, one consistent program everywhere you sell.

Loyalty that shows up at the moment of purchase
Surface points and rewards across the journey - not buried on a rewards page. Shopify Checkout Extensions let customers claim rewards without leaving checkout, while smart nudges drive sign-ups and redemptions on the homepage and cart.

The whole retention engine at one price
Competitors sell points, then upsell reviews, referrals and reach as separate tools. Growave gives Shopify brands the complete loyalty experience in a single platform, built for online and in-store.
70+ languages, multi-currency
Custom point values for any currency mean the program works wherever you sell.
Fully customizable
Custom earning rules, reward options and tiered structures shaped to your business — not a template.
Built for retention
Automated engagement, exclusive rewards and personalized offers that drive repeat purchases.
Real brands. Real retention.
Growth in returning customer rate plus 194.7% more repeat purchases after launching loyalty with Growave.
Higher repeat purchase rate from loyalty members versus non-members across the storefront.
Lift in customer lifetime value after building a tiered loyalty experience with Growave.
Questions, answered.
How fast can I launch?
Most brands go live in minutes. Growave installs on Shopify with no code - set your earning rules, brand your rewards page, and start rewarding customers the same day.
Can I migrate from Yotpo, Smile.io or LoyaltyLion?
Yes. We help you bring over your existing points and members so customers don't lose their balances or momentum when you switch.
Will it match my branding?
Fully. Customize the rewards page, widget, colors and position - and even rename your points (e.g. "Glow Points") so the program feels native to your store.
Does loyalty work in-store?
Yes. With Shopify POS and Growave's unique Loyalty QR, customers earn and redeem on one balance - online and in person.
Can customers redeem at checkout?
Yes. Shopify Checkout Extensions let customers apply points and rewards without leaving checkout, and it's Shop Pay compatible.
Do points expire?
You decide. Set points to expire after a chosen period, with automated reminder emails before they do.
How do I measure ROI?
A built-in dashboard ties your program to revenue, AOV and redemption rate, so you can attribute real revenue back to loyalty.
Build loyalty your customers can't quit
See how Growave turns your points program into a retention engine - across your website, checkout and POS.