Hamish Mckay: Co-Founder and CEO of Orderediting

^{Joe Fox (00:00.865)}
Hey everyone, Joe Fox here on the retain grow and thrive podcast. I've got a really, really special episode here for you today. We've got Hamish McKay. He's a very, very young, hungry founder. He's absolutely blown up. I'm sure most of you would have seen him on LinkedIn. And if you haven't, you should definitely be following his journey and his story. I don't want to steal his thunder too much. So I'm going to let Hamish introduce himself, but thank you so much for coming on our grow web podcast Hamish.

_{Hamish McKay, Order Editing (00:31.182)}
Thanks for having me, Joe. Yeah, it's lovely to be here. I'm a 23 year old Shopify app founder, founded a company called orderediting.com a couple of years ago. And, uh, you know, we're, building a $20 million business here. We're working with over 1600 merchants and already have a good 20 or 30 that do more than a hundred million dollars a year, which is an amazing feat in the Shopify ecosystem. And it all started out of a little internship that I did when I was studying at university, working for an e-commerce brand.

^{Joe Fox (00:53.0)}
Absolutely.

_{Hamish McKay, Order Editing (01:00.654)}
And I was a customer experience manager and stumbled on this problem and had that light bulb moment. So it's really cool to be here.

^{Joe Fox (01:08.799)}
Yeah, absolutely. And I think to just kind of give everyone a bit of a background Hamish, mean, that's like your story fascinates me. I mean, I meet so many different founders, whether it's like founders at agencies, founders of brands, founders in SaaS. But I think there's a couple of really, you know, core standout points about your story in particular. One, think your age, like I think that's just the fact that you have

so much wisdom and intelligence and business acumen at such a young age is super impressive. But I think secondly, the thing that's really impressive to me is just the amount of support and the amount of outpouring and positive reviews that are coming from customers that are using your tech. So I kind of want to dive in a little bit around who your ICP is. You mentioned

some different merchant sizes and stuff there. And I'd also just love to know, you know, on a personal level and on a friend level, like, what is it that's driving you to have this success at such a young age and to just go after it? I mean, I have friends that are, you know, at my age and, you know, into their 40s and 50s who are kind of, you know, founding businesses now, and they don't have that level of drive or that level of business acumen. So

Tell me a little bit more about your ICP and tell me a little bit more about what drives you, man.

_{Hamish McKay, Order Editing (02:39.49)}
Yeah, I mean, our ICP aware of where the company birth from like brands that have more than 10 customer service agents or they're doing somewhere more than like $20 million of annual GMV through Shopify. That's when you start hitting this inflection point where you have a lot of customers reaching out, needing to make changes to their order, modify their order after checkout. And our app was the first tool to let a customer make those changes themselves and effectively.

eliminate all of that help desk demand. Like for context, I was, was doing about 40 million a year at this company that I worked for. And I had a team of 11 agents and I had a full-time employee editing orders because that's how frequently a customer would reach out and say, Hey, I forgot my discount code. I need to cancel my order. Can you change my address? I bought the wrong color. I gained some weight, like whatever it might be. That was the problem space that we solved.

^{Joe Fox (03:32.116)}
Yeah.

_{Hamish McKay, Order Editing (03:37.134)}
It's definitely like transpired through our ICP today. Like the brands that absolutely adore our tech and leave gushing five star reviews on the App Store, the likes of like Represent Clothing in the UK who do a, you 120 million a year or O'Polly who do 180 or Tom's or LSKD, these types of large fashion brands. We love working with them. It's where we came from. We relate to them and we know it solves a really deep problem for them.

^{Joe Fox (04:03.296)}
Yeah, I love that. And I think it's like, sorry, sorry to cut you off there. I was just gonna say, I think that customer centricity from that, from that outside booking in, you know, you can see that so much with what you're doing at order editing. And I think like, even I know this as a shopper, right? It's like, you purchase something, say a gift for someone, and then you double check, you know, for example, sizing or a particular thing.

being able to have that ability to do that on the fly and even, you know, kind of add to that is, it's super impressive. So yeah.

_{Hamish McKay, Order Editing (04:39.468)}
Yeah, I mean, on the note of like, customers feeling really positive about what you do, like, think the funny anecdote there is the reason why we have such an intimate relationship with our customers and why we're so close with them is because like, there's literally no other way that we could have done it for the last like, I'm, I, I, half of my job today is still onboarding clients because I haven't yet been able to afford to hire an onboarding manager in North America. cause we didn't, we didn't start with any working capital. So like,

^{Joe Fox (04:55.89)}
Yes.

^{Joe Fox (05:03.75)}
Yes.

_{Hamish McKay, Order Editing (05:07.65)}
There was 12 months of just me and my co-founder nurturing all of everyone that we signed up and everyone that we onboarded were working directly with us. And, you know, as you know, when you work like CEO or founder hours, you're online every single second of the day and everyone gets an immediate response. and like, I think a lot of the, the closest from customers just comes from it. It's still, it's still very much being a founder led business. And we're slowly evolving out of that because we do want to build a quote unquote real business.

^{Joe Fox (05:20.666)}
yeah. Yeah.

_{Hamish McKay, Order Editing (05:36.386)}
But like it's a work in progress, right? Like we have to grow to a certain point to hire enough people to support us and hire ourselves out of these roles. And we're still very much so on that journey.

^{Joe Fox (05:48.38)}
Yeah, I love that Amish. I'm a very, very happy being, you know, a part of quite a few different startups having found my own agency that I exited and sold. think that component of being scrappy and bootstrapped is just unbeatable, particularly, you know, when you're first getting started, but I feel like you're moving from startup to scale up incredibly quick. And I think, you know, the way that you and your co-founder are approaching that by

being so hands on as you said is part of that success. But we're very lucky as you know in this ecosystem to know some incredible people that you can plug into those roles who will only further your success. I can already tell, you know, from our interactions that you have a very good level of leadership understanding and everything like that. And I hate to say for your age and all of that, I know you probably get that a lot, but I feel like I can say that as a peer. It's like,

It's really impressive to see that you have that leadership development and skill, particularly from such a young age. I really love being on the outside and seeing everything you're doing, It's super impressive. Okay, so kind of covered off on a couple of things here. What I'd really love to kind of touch on, it's difficult because I'm referring to the LinkedIn posts and the social posts and

the TikTok content and everything that I've actually seen, you know, your customers putting out there and your merchants putting out there. But can you run through? There's two parts to this, I guess one thing I want to touch on after this, but run through like what it is what it looks like to them. So like if you're a merchant, it's gonna be lots of merchants watching this. If you're a merchant who say doing anywhere from 20 to 50 million GMB

You're on Shopify, you've got a pretty mature tech stack. You're using, you know, one of the CS apps and all of that sort of thing to help you with those support tickets. What does it look like from a merchant's perspective from going to the Shopify app store, hitting install to seeing the benefit of what you offer?

_{Hamish McKay, Order Editing (08:04.066)}
Yeah, mean, implementation is super light. Like we do two things, right? We, like our IP and our, you know, unique selling proposition is that we can create a delay between Shopify and any other third party software. So the whole challenge with auto editing is that a merchant might have NetSuite and the CTO says it's impossible to change an order after checkout. And part, like a key part of our product is making that possible and flipping over.

that state and actually creating a grace period, a period of time between the two softwares where we're kind of like a middleware and we're letting these changes happen. That gets created on an onboarding call with us, or we can like provide templates to get that set up. And then separate to that, you're toggling on and off features that you want customers to be able to interact with. It's really simple in that sense. Like you've got your workflow to operate between the two softwares and create the grace that we create.

And then you've got a checkout block that has the options that you have enabled. Like, do you want people to be able to edit their address? Yes, no. Do you them to be to add more products to their order? Yes, no, et cetera. All the way through every single type of change to an order you could possibly dream up. To the point where, you know, customers can input delivery instructions after checkout. They could change their delivery date. They can update their gift message. Like literally full scope editing of an order.

^{Joe Fox (09:16.122)}
That's amazing.

_{Hamish McKay, Order Editing (09:27.0)}
put into the power of the customer's hand and powered by this grace period that we create. And then from a customer's perspective, and I mean, to kind of work back through like your value chain, the customer, as soon as they check out from your store, whether they made a mistake or not, or like the first thing that they see is their address validation if there's an error. And we immediately will validate their address so we can like stop shipping holds from happening or return to senders.

They're showing compelling product upsell offers. So we're actively encouraging people to, you know, use this next 30 minutes of grace to keep shopping from the store and add more items to their existing order number. And then equally, like if they're anxious that they made a mistake, they've got all of the options there to fix it. And that like interaction from the customer has led to like tens of trust pilot reviews about our app.

If you search up Hexclad edit my order, there's like three people who left a five stars on Hexclad's Trustpilot saying they let me edit my order after purchase without writing an email. And that naturally kind of funnels back to the brand where the brand or the customer service agent doesn't have as many tickets to solve in their day. And so they have more time in their day to focus on more important things rather than these like menial support tickets that no one's leaving a positive review for. like, I just expect you to edit my order.

^{Joe Fox (10:28.826)}
Nice.

^{Joe Fox (10:47.547)}
Yeah, apps.

_{Hamish McKay, Order Editing (10:51.438)}
And then the CFO is happening because they're generating more revenue post-purchase. Like you're actively growing your AOV.

^{Joe Fox (10:51.545)}
Yeah. Yeah.

^{Joe Fox (10:56.506)}
Yeah. Yeah. And, absolutely. And I think to that point, you know, I know that we're talking about integration in the, the background between us. And I just had a couple of ideas with some of the things we do with Shopify checkout extensions. Like, I think you could even like empower that even further by then having reviews for those upsells at, you know, checkout, which is

I mean, currently we do it so that you can have reviews at a Shopify plus checkout on product to encourage that conversion. But I think taking that one step further and, you know, showing up on upsell would be incredibly cool as well. So that's awesome. And it may even also if they're potentially looking to edit that order and remove a product, being able to actually then add that extra piece of social proof.

_{Hamish McKay, Order Editing (11:35.436)}
Mmm.

^{Joe Fox (11:48.091)}
that would remove hesitation. Sorry, I'm thinking out loud here. Okay, so on that note, one of the biggest sort of benefits, you spoke about it when you were leading a team dealing with these, you know, CS requests and an order edit request. So like, I'd love to just do some quick math for the audience here. So let's say that person was on, let's call it between 100 and 150, you know, kind of in that

ballpark, would you say that's accurate for that salary?

_{Hamish McKay, Order Editing (12:19.539)}
I sound like a customer service agent.

^{Joe Fox (12:21.85)}
Sorry, just in the example we were referring to, like how you had that customer service agent who was just dealing with those order editing tickets.

_{Hamish McKay, Order Editing (12:29.398)}
Yeah, I think that like the easiest way to answer that is customer service teams typically have a metric called their cost per ticket. It's like a balance of their help desk cost plus their staff and whatever costs you incur by doing customer service.

And every single email that got sent to us cost us about like $2.30 US. That was like my Costco ticket when I was working Brandside. And we launched the product in January on like MrBeast's merchandising store, Carl Jaker's merchandising store, Valkyrae's, all of these gaming YouTubers that we were running e-commerce for. And 36,000 customers used our app in 12 months.

^{Joe Fox (12:51.49)}
Wow. Yeah.

^{Joe Fox (13:03.321)}
Yeah.

^{Joe Fox (13:07.3)}
Wow, yes.

_{Hamish McKay, Order Editing (13:07.982)}
And so you can kind of run the, you can run the multiple on that. saved some of somewhere of like 75 or $78,000 and, and cost of cost of email. Um, it meant that like when we would, yeah, I mean, when, when we grew from like, you know, 30 to 40 million that year or 20 to 35 million that year, I didn't hire anyone else. Like we just, we literally didn't have to hire another person despite Scalar.

^{Joe Fox (13:17.678)}
Massive.

^{Joe Fox (13:27.724)}
Yes, yeah.

^{Joe Fox (13:31.906)}
I love that. And I think it's like, you know, cause you're really hitting that trifecta of not only you saving merchants money, but you're also increasing things like AIV and LTV, which is huge. So it's like, you're one of the, those rare occasions where it's like saving the money and making the money, which is absolutely amazing. So that's awesome. Okay. cool. So I want to chat about, know, where we're at currently in the landscape of EECOM. know.

know, I've spoken to a lot of agency founders have played, you know, spoken to a lot of merchants, you know, on and off this podcast, and times are a little bit, you know, tougher for some of these ecom stores, like that's just the unfortunately, the honest truth. So a lot of uncertainty in the share in stock market, which puts pressure on, you know, external spending, then we're also seeing a lot of, you know, strange things happening with tariffs and stuff like that.

What do you think Hamish is coming in, let's say the next six to 12 months? What sort of trends are you seeing? I think from my personal opinion on this is I think that everyone who doubles down their efforts and capitalizes on this time and really focuses on building brand and building loyalty and retaining customers is going to win.

I'd love to hear your thoughts on this as well.

_{Hamish McKay, Order Editing (15:02.23)}
Yeah, I mean, I'm not like.

I'm really good at building my software company. I'm certainly not an expert at operating an e-commerce brand. And most of the conversations that I have with founders are usually founders of e-com brands are usually more about like maintaining your energy or leading your team or kind of the more like psychological sides of running a business. Cause that's like where that's where I geek out on. I think, I think the AI shopping is really exciting and interesting, like Shopify and open AI integrating and all of the other.

^{Joe Fox (15:24.92)}
Yeah.

Yes.

_{Hamish McKay, Order Editing (15:36.494)}
you know, bells and whistles that will come out over the next 12 months. I can evolve with that and with other partnerships in the ecosystem, like customers being able to do full checkout experiences within a chat bot and being like, you know, I need a gift from my mother for Mother's Day, her favorite color is blue. Like she loves these types of things. Can you find me a good gift under a hundred dollars and getting suggestions across the multitude of different Shopify sites and then clicking buy? Like that is going to happen. And that's really exciting. Particularly, think, you know,

^{Joe Fox (15:47.692)}
Yes.

^{Joe Fox (16:03.447)}
Yes.

_{Hamish McKay, Order Editing (16:05.976)}
for us in our space and how we think about building product. It's like, you know, I would say about 30 % of my searches outside of work are done through open AI, done through ChatGBT as opposed to Google. don't search for the best place to stay in Mexico City on Google. I check with ChatGBT. And I think a similar type of thing will happen with shopping where...

^{Joe Fox (16:20.118)}
Yes. Yeah.

^{Joe Fox (16:26.71)}
Yeah, me too. Yeah.

_{Hamish McKay, Order Editing (16:31.806)}
you're looking for a specific type of gem gear and instead of looking on Google, you search chat ebt and then you can buy it directly through the platform, which is kind of crazy to think about. Particularly like for new customer acquisition for your search engine optimization for like, like to your point, the importance that you put on brand. If you do rank up lower in those search results or you don't quite fit the way that a customer describes their perfect product, how can you still be the one that they buy?

because they recognize your brand name and they care about your company's mission and vision and story. Another thing that I think is really nice is that these tariffs are forcing an amount of financial scrutiny and some culling. And I think that happens every few years or four years. You get to this point where as a CEO or as a CFO, you realize that you run a really big complicated organization and...

^{Joe Fox (17:00.353)}
Yes.

_{Hamish McKay, Order Editing (17:26.99)}
everyone is so busy and no one's actually reflecting on what your operating expenses are and where all of the waste is. And I think this is forcing a nice opportunity to cut your waste and get back to probably what is described as a more efficient business model and for some type of rebuild or just like reevaluation of what's most important to you. And honestly, like someone asked me this the other day, you know,

what advice would you give to people, particularly in the CX space, which is mostly my domain. That's where I worked in Ecom and that's where I work now. Was just like throw all of your eggs into just being a better fricking human being. Like one of the most, like one of the most, like the biggest ways you can move the needle is just to after every single interaction you have or every single conversation with you have, you have with your team.

^{Joe Fox (18:09.163)}
Yeah, yeah.

_{Hamish McKay, Order Editing (18:22.114)}
just evaluate how well did you perform and how could you improve? And if you do that and your team starts doing that, like there's a lot of uncapped output there. You know, the whole 1 % better every day type of thing people apply to fitness. And I think it's like, it's the difference between top 0.01 % people and everyone else.

^{Joe Fox (18:43.147)}
Yeah, no, I agree with that wholeheartedly. think that's, I think that's just a general good way of living life as well. Right? Like not just within business, but you know, being a better, you know, in my case, being a better husband, being a better, you know, friend, being a better leader, like all of those sorts of things. I really liked that. And I think as we move in this shift, you know, more and more towards AI and all of those sorts of things, I think

you know, the human interactions we have like this are so much more important than ever, right? Because, you know, gone are the days where people are not interacting with AI on a very regular basis. And I think often too, you know, to your point, when you talk about, you know, searching for recommendations and those sorts of things around where to stay or where to eat and all of those sorts of things.

as opposed to utilizing Google by using chat GPT. I've noticed even that, like from my personal side of things, it's like I've, I'm asking other people's opinions less. I'm going straight to chat GPT. And I think, you know, it also can probably free up time for everyone on an individual basis to have more thoughtful and reflective conversation. So I really liked that point. Awesome, man. And

I guess one other thing that was a couple of other things. Anyone who's watching this, obviously there's, you know, a lot of our, our agency network will be tuned into this. A lot of our merchants will be tuning into this other tech founders and all of those sorts of things. I'm going to ask you two questions here. One is what advice would you have for other young founders? You know, it doesn't necessarily have to be in tech, but

What's something that you wish you had have kind of worked a little bit earlier on this path that you're on now?

_{Hamish McKay, Order Editing (20:43.948)}
Yeah, I mean...

^{Joe Fox (20:45.504)}
Big question.

_{Hamish McKay, Order Editing (20:49.506)}
They're kind of, they're kind of separate. mean, the, the number one advice that I'd give to young founders is to, is to learn how to work backwards as soon as possible in your, like in your career or in your student career or wherever you are in your life. like the single biggest hack that I've ever experienced is being able to define, some ideal state of life. I, for me, it was when I was, when I was 19 and I said that I wanted to be a millionaire when I was 25. And after I kind of,

^{Joe Fox (21:17.588)}
Yeah.

_{Hamish McKay, Order Editing (21:20.014)}
got even more ambitious with that type of goal. I actually evolved it into being financially free and the type of dollar amount that I weight as being considered being financially free. And a lot of people are really good at setting goals and thinking about these ideal states, but they're not so great at working backwards from those dream outcomes. It's something that Jeff Bezos talks about a lot. It's like a company ethos within Amazon. It's one of their values. And

The idea is you put out these dream outcomes and then you just slowly reverse engineer all of the steps that you'd recently have to take to get there. And it's an incredible hack for two reasons. One is you'll set many ideal states, reverse engineer them and realize that they're wrong because you don't want to go down that journey to get to that ideal outcome. IE, like the steps that I reverse engineered to be financially free at 25 would potentially be like disgusting to a whole bunch of people.

they wouldn't want to work that hard or they wouldn't want to sacrifice the things you have to sacrifice to hit that type of outcome in six years. So it can help you eliminate false senses and false thoughts in your head. But more importantly is when you find that dream ideal state and you reverse engineer and you like the journey that you have to go out on to get there, all you have to do is just go out and execute. And it's a hell of a lot easier to execute.

^{Joe Fox (22:24.309)}
Mm-hmm.

_{Hamish McKay, Order Editing (22:45.602)}
when you're at the state of full confidence that if I just do these things, I will get there. And the thing that a lot of young people struggle with goals is they put a goal up on the board and it feels risky or it feels unlikely that they may get there or they may underestimate the amount that they could achieve in that period of time. And it's the reason why New Year's resolutions fricking suck because a year just isn't long enough. Like you can't achieve that much in a year.

^{Joe Fox (23:08.692)}
Yeah.

_{Hamish McKay, Order Editing (23:13.784)}
But if you say I'm going to give myself six years to grow a software company and get it to millions of dollars of revenue, like you can do that in six years. It's three years, or at least in my case, like the work that I re-engineered, it was three years of preparation and study and like growing the hell up so that when I was 23 and I started my business, that people would take me seriously and that I had the like necessary skills and capabilities and resources to go out and.

^{Joe Fox (23:23.348)}
Yeah, yeah.

_{Hamish McKay, Order Editing (23:42.862)}
do the thing that I wasn't starting from scratch with an idea. And it was three years of like having my idea and evolving it and building it into a proper business. And it's been, you know, the last two years of getting to revenue and, and, um, you know, hiring a team and, and, and executing on all of the things that I learned when, I was in this like preparation stage, when I was 19, 20, 21, reading a book every single week, working under some of the smartest founders I could possibly find in the country that I lived in.

paying for multiple mentors throughout that journey, going to therapy to emotionally mature. Like, this is the, these are the types of things that, you know, when you put a goal on the map, you don't quite comprehend, but if you reverse engineer it, you can see them and you can just go out and do them. And those types of actions just compound and you become a weird freak loser like me. That is like, you know, that is, that is like that, you know,

^{Joe Fox (24:18.483)}
Yeah.

^{Joe Fox (24:30.472)}
Yeah.

^{Joe Fox (24:36.659)}
You're not.

_{Hamish McKay, Order Editing (24:42.67)}
is working really hard towards a goal that's like matter of fact, you know, the most important thing in my life right now. And it's the most important thing in my life right now because like I've put in hundreds of hours or thousands of hours into accepting this life changing outcome that will then allow me to live the life that I've always dreamed of living, which like looks different to the life that I'm living today, you know.

So that would be my advice is learn how to backwards engineer and then simultaneously, you know, commit. Like if you actually like that outcome and you can accept the journey, like commit and just do it. No one's gonna save you.

^{Joe Fox (25:21.788)}
Yeah, yeah, I love that you've. Yeah, you've got a lot of a lot of maturity and resilience. So obviously, everything you're doing is working. So it's it's it's amazing. Amazingly, hear that. And, you know, as I said, I feel I feel very blessed to have kind of like this fly on the wall kind of like, you know, visual of all of that, because I've kind of watched this progression in this journey for a little bit now and

continuing to see it every day. And I think that's the other thing I wanted to touch on. Everyone who is watching, I definitely think that you should follow Hamish on LinkedIn. I think the content that you're putting out there and the honesty around all of this is super impressive and very authentic. And it's good. that, you know, those bits of advice that you've given through that content are very clever and very accurate as well. So

That's that's a quick tip for everyone watching. Okay, so I'm going to finish on two last things Hamish. One is as I said, there's gonna be a lot of agencies and merchants watching agencies, you know, you've spoken about this, I know that there's some growth on the partnership side. I think, you know, I can confidently recommend, you know, you to my agency network and the agency network we have a grow wave as well. So I think

That's number one, so you don't have to do anything on that front. But for merchants watching, what is there? Is there some sort of offer you want to provide to any, you know, merchants watching or how can they get a demo? How can they take advantage of this amazing technology you've created at order editing?

_{Hamish McKay, Order Editing (27:03.182)}
Yeah, I mean, connect with me on LinkedIn, Hamish McKay, the name should show up somewhere and drop me a note and mention that you heard from the podcast and we'll more than happily give you a 30 day free trial to use it for a whole month and show your CEO and CFO the results and the outcomes that we deliver. To give a window in, we had a $20 million brand called Form.

^{Joe Fox (27:07.655)}
Yep.

_{Hamish McKay, Order Editing (27:30.03)}
go live recently and in the first two weeks because they had a two-week trial in the first two weeks they sold 900 customer service tickets without any human interaction and They did and they did it at 18,000 US dollars in upsell revenue

^{Joe Fox (27:40.464)}
crazy

^{Joe Fox (27:45.074)}
Yeah, wow. Yeah. This moves the dial and saves money. It's just to me, it's a absolute no brainer for ecom owners. So and just so you know, I'll make sure that your LinkedIn profile is linked in the comments. I know for a fact, Hamish does respond to every DM he gets on LinkedIn. So please feel free to reach out to him. Thank you so much, Hamish. And lastly, I just want to close on, know, your I know, once again, from the LinkedIn side of things in our conversations,

You're traveling around quite a bit. You're in Mexico at the moment. were, you know, some beautiful shots from New Zealand recently and everything as well back home. What's one thing that you can't live without like when you're traveling? is it like, do you have a book that's always with you? Do you have an app that's on your phone that you utilize every day? Is it a type of food? Is it a snack? What's something you can't live without?

_{Hamish McKay, Order Editing (28:40.714)}
It's my kindle for sure. Unlimited reading potential, way more efficient. It's like the single biggest hack. Any spare moment I have in the day, whether I'm waiting in a queue at a restaurant or waiting for my coffee to come out at a coffee bar, it's one click and I can start reading Game of Thrones again or start reading some business nonfiction that I'm reading. Yeah, it goes with me everywhere.

^{Joe Fox (29:01.583)}
You

^{Joe Fox (29:07.686)}
Love that, love that. Yeah, I think I'm a big advocate of readers leaders and leaders of readers. So yeah, absolutely. Awesome. Well, thank you so much, Hamish. As always, my really, really good chatting with you. We'll make sure that we put the links and everything below. Thank you so much for coming on. Like I said, you're the first founder we've had on from from tech and SAS.

And I cannot wait to do another one of these with you in like six to 12 months, just to see the massive, you know, leaps and bounds that you've made as an organization and as an awesome human. And thank you so much for being a good friend and thank you so much for coming on the podcast.

_{Hamish McKay, Order Editing (29:49.344)}
Much love. Thanks Joe.

^{Joe Fox (29:51.121)}
Appreciate it, Hamish. Chat to soon, mate. Cheers.

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