BON Loyalty Program & Rewards vs. Trezoro Loyalty + Rewards Comparison

Introduction

Selecting the right retention tools often feels like a balancing act between feature depth and operational simplicity. For Shopify merchants, the choice of a loyalty application dictates not just how customers earn points, but how the brand maintains its identity and manages its technical overhead over time. The decision becomes increasingly complex when comparing tools that offer different philosophies on customer engagement—one focusing on high-level customization and internationalization, and the other focusing on specific reward types like digital punchcards.

Short answer: BON Loyalty Program & Rewards is best for merchants seeking extensive customization, multi-language support, and B2B capabilities, while Trezoro Loyalty + Rewards caters to stores needing specific mechanics like punchcards or lost customer recovery. Choosing between them requires weighing the need for specialized reward types against the requirement for deep technical integration and scalability within the Shopify ecosystem.

The following analysis provides a feature-by-feature comparison of BON Loyalty Program & Rewards and Trezoro Loyalty + Rewards. By examining their pricing, core mechanics, and integration capabilities, merchants can determine which solution aligns with their current growth stage and long-term retention strategy.

BON Loyalty Program & Rewards vs. Trezoro Loyalty + Rewards: At a Glance

Core Reward Mechanics and Program Variety

The foundation of any loyalty strategy is the way customers interact with earning and redemption. BON Loyalty Program & Rewards focuses on a traditional but highly scalable point-based system. This includes the standard points for purchases, but extends into sophisticated VIP tiers. These tiers are particularly useful for brands that want to create an "escalating" value proposition, where high-spending customers earn points at an accelerated rate. The inclusion of an anti-cheat referral program ensures that the growth driven by word-of-mouth remains authentic and cost-effective.

In contrast, Trezoro Loyalty + Rewards takes a different approach by offering five specific, customizable reward types. While it includes points, its standout features are the digital punchcard and the lost customer recovery system. Punchcards are a familiar mechanic from the physical retail world, making this app a strong candidate for businesses that bridge the gap between brick-and-mortar and e-commerce. The lost customer recovery feature provides a proactive way to re-engage shoppers who haven't made a purchase within a specific timeframe, which is a specialized retention tactic not explicitly highlighted in the BON Loyalty feature list.

Both apps allow for common rewards like percentage discounts, free shipping, and "money off" coupons. However, BON Loyalty provides a more robust B2B loyalty framework. This allows wholesale merchants to offer tiered rewards specifically for their business clients, a requirement often found in more mature B2B storefronts. Trezoro focuses more on the individual shopper experience through its customer mobile app, ensuring rewards are easily accessible on the go.

Customization and User Experience Control

Brand consistency is vital for building trust. BON Loyalty Program & Rewards places a significant emphasis on customization. It offers a brand-tailored loyalty page and allows merchants to unlock custom CSS, though this typically requires developer support from their team. One of the most significant advantages for global brands is the multi-language display. This ensures that the loyalty interface adapts to the customer's preferred language, a critical feature for stores operating in multiple regions or on Shopify Plus with global expansion in mind.

Trezoro Loyalty + Rewards provides a digital-first experience that eliminates the need for physical loyalty cards. Its customization is focused on the five reward programs it offers. Customers access their benefits by logging in, and the app emphasizes convenience through its customer-facing mobile interface. While the data does not specify the depth of visual customization available for the loyalty interface (such as CSS or HTML overrides), the emphasis on a digital mobile app suggests a streamlined, standardized user experience that is easy to deploy but may offer less flexibility than BON's API-led approach.

For advanced merchants, BON Loyalty provides full API access and a Software Development Toolkit (SDK) in its professional tier. This is particularly relevant for brands using Headless commerce or Hydrogen, as it allows the loyalty program to be integrated into custom-built storefronts. Trezoro, according to the provided data, does not currently list API access or headless support, making it better suited for traditional Shopify themes.

Strategic Integrations and Ecosystem Fit

A loyalty app does not exist in a vacuum; it must communicate with email marketing tools, review platforms, and the Shopify checkout. BON Loyalty Program & Rewards excels in this area with a wide range of "Works With" partners. It integrates with major review apps like Judge.me, Fera, and LAI Product Reviews, allowing merchants to reward customers for leaving feedback. It also has a deep integration with Klaviyo for email and SMS marketing, ensuring that loyalty data can trigger automated flows. Furthermore, its compatibility with Shopify Flow and Shopify POS makes it a versatile tool for omnichannel retailers.

Trezoro Loyalty + Rewards does not have any specific integrations listed in the provided data. This lack of documented connectivity with the broader Shopify app ecosystem could be a significant hurdle for merchants who rely on automated marketing or social proof. For example, without a direct integration into an email service provider, a merchant might find it difficult to send automated reminders about expiring points or new rewards earned through the punchcard system.

Merchants using Shopify Plus will find that BON Loyalty offers specific advantages, such as "Points at Checkout." This feature reduces friction by allowing customers to apply their points directly during the payment process rather than needing to generate a discount code beforehand. This level of checkout integration is a hallmark of high-conversion retention strategies.

Pricing Structures and Long-term Value

The pricing models of these two apps cater to different business sizes and needs. BON Loyalty Program & Rewards offers a "Free Forever" plan that is remarkably generous, including points, an anti-cheat referral program, and automated emails. This makes it an attractive entry point for new stores. As a business scales, its Basic ($25/month) and Growth ($99/month) plans introduce features like POS rewards, VIP tiers, and B2B support. The Professional plan at $349/month is clearly aimed at enterprise-level stores requiring custom development and high-priority support.

Trezoro Loyalty + Rewards utilizes a flatter pricing structure ranging from $39.99 to $59.99 per month. Interestingly, the primary differentiator between its tiers is the number of reward types allowed. The Starter plan ($39.99) allows only one reward type, while the Growth plan ($59.99) unlocks all five. This model is straightforward, but it lacks a free entry point, which may be a deterrent for very small businesses. However, for a mid-sized store that specifically wants the punchcard and recovery features, the $59.99 price point offers a predictable cost without the steep jump to the hundreds of dollars seen in BON's professional tier.

When evaluating feature coverage across plans, it is clear that BON Loyalty scales with the technical complexity of the store, while Trezoro scales with the diversity of the reward mechanics used. Merchants should consider whether they need a program that grows into a headless, API-driven solution or one that stays focused on a set of core, high-impact reward types at a fixed cost.

Customer Support and Reliability Signals

Reliability in the Shopify ecosystem is often measured by review volume and support availability. BON Loyalty Program & Rewards lists a 5-star rating, though this is based on a very limited review count of one. However, they emphasize 24/7 live chat support in their higher tiers and a dedicated support team for all users. Their offering of custom CSS support from their own developers is a strong signal that they are committed to helping merchants achieve a specific look and feel.

Trezoro Loyalty + Rewards currently has zero reviews and a zero rating in the provided data. This makes it difficult to gauge real-world performance or the quality of their customer service. For many merchants, choosing an app without a proven track record or social proof carries a higher perceived risk. The app does offer reports and analytics across all plans, which is essential for measuring the success of the loyalty program, but the lack of merchant feedback means potential users should approach with a mindset of testing and verification.

Operational overhead is another factor to consider. BON’s extensive integration list suggests that it is designed to work within a complex stack, potentially reducing manual data entry between apps. Trezoro’s self-contained nature might mean less setup time initially, but could lead to data silos later if it cannot export customer loyalty data to other marketing tools.

Scalability and Internationalization

For stores planning to sell in multiple countries, BON Loyalty Program & Rewards is the clear leader. Its multi-language display is a foundational requirement for internationalization. When combined with its POS integration, it allows a brand to maintain a consistent loyalty experience across different regions and sales channels. The ability to exclude specific collections or products from rewards also provides the granular control needed for complex, multi-national inventories.

Trezoro’s strengths lie in its specific engagement tactics. The "Sign-Up Incentive" and "Birthday Reward" systems are classic retention drivers that work well for lifestyle and consumer goods brands. The "Punchcard" system is particularly effective for high-frequency, lower-cost items where the goal is to build a habit of repeat visits. While it may not have the enterprise-level features of its competitor, it offers a focused set of tools for a specific type of customer journey.

Ultimately, the choice depends on the merchant's technical roadmap. A brand that anticipates moving to Shopify Plus or a headless architecture will likely benefit from BON's SDK and API access. A store that wants a simple, digital version of a coffee-shop punchcard to drive local or niche repeat business may find Trezoro's specialized programs more aligned with their immediate goals.

The Alternative: Solving App Fatigue with an All-in-One Platform

As merchants look for ways to improve retention, they often find themselves caught in the trap of "app fatigue." This phenomenon occurs when a store installs separate, specialized apps for loyalty, reviews, referrals, wishlists, and social proof. While each individual app might be excellent, the cumulative effect is often a fragmented customer experience, slowed site performance due to multiple scripts, and a "tax" on growth through stacked subscription costs. When data is siloed across five different dashboards, it becomes nearly impossible to get a clear picture of customer behavior.

Growave offers a different philosophy: "More Growth, Less Stack." By integrating several key retention modules into a single platform, it eliminates the friction of managing multiple vendors. Instead of jumping between tabs, a merchant can see how collecting and showcasing authentic customer reviews directly influences the effectiveness of their loyalty incentives. This integrated approach ensures that the customer journey is seamless—where a customer can earn points for leaving a review, then use those points to purchase an item they previously saved to their wishlist.

When comparing plan fit against retention goals, merchants often find that a single integrated platform offers a clearer view of total retention-stack costs. Rather than paying for a loyalty app, a review app, and a wishlist app separately, an all-in-one solution provides loyalty points and rewards designed to lift repeat purchases alongside other critical conversion tools. This not only reduces the financial burden but also minimizes the technical debt associated with maintaining multiple integrations that might break during theme updates or platform changes.

Furthermore, the data synergy within an integrated platform allows for more sophisticated marketing. For example, review automation that builds trust at purchase time can be tied to VIP tiers and incentives for high-intent customers. This means the system knows exactly who your most loyal reviewers are and can treat them as true brand ambassadors. Seeing real examples from brands improving retention often highlights how powerful it is to have a unified view of the customer.

By choosing an integrated solution, stores can avoid the "Frankenstein" tech stack that often slows down scaling. Instead of troubleshooting why a loyalty app isn't talking to a review app, teams can focus on strategy and growth. Looking at customer stories that show how teams reduce app sprawl reveals that the most successful brands prioritize a clean, efficient tech stack that provides a consistent user experience.

Conclusion

For merchants choosing between BON Loyalty Program & Rewards and Trezoro Loyalty + Rewards, the decision comes down to the specific mechanics required and the technical future of the store. BON Loyalty is an excellent choice for those who need a highly customizable, multi-language, and enterprise-ready solution that can scale into headless environments. Its robust integration list and B2B features make it a safe bet for complex operations. Trezoro Loyalty + Rewards, on the other hand, offers a unique niche with its punchcard and lost customer recovery systems, making it a potential fit for simpler stores or those transitioning from physical loyalty cards who do not mind the lack of established reviews.

However, as a store grows, the challenge often shifts from finding a specific loyalty mechanic to managing the complexity of the entire retention stack. Specialized apps are powerful, but they often lead to fragmented data and higher total costs. For brands that want to streamline their operations while still accessing high-tier features like VIP programs, automated reviews, and wishlists, moving toward an integrated platform is a strategic step forward. This approach reduces the operational overhead of managing multiple subscriptions and ensures that all retention efforts are working in harmony.

To reduce app fatigue and run retention from one place, start by reviewing the Shopify App Store listing merchants install from. By verifying compatibility details in the official app listing, merchants can see how an integrated platform can provide a more cohesive experience for both the store team and the end customer.

FAQ

Which app is better for international Shopify stores?

BON Loyalty Program & Rewards is the superior choice for international stores. It offers multi-language display features that allow the loyalty interface to be translated for different markets. This is a critical requirement for global brands that need to maintain a localized experience across various regions. Trezoro Loyalty + Rewards does not specifically list multi-language support in its current feature set.

Can I use these apps with Shopify POS?

BON Loyalty Program & Rewards explicitly supports Shopify POS, allowing for a seamless loyalty experience where online and in-store shoppers earn and redeem rewards in the same way. Trezoro Loyalty + Rewards focuses on a digital experience via a mobile app, but its documentation does not explicitly confirm a direct integration with the Shopify POS system for in-person transactions.

What is the advantage of a punchcard system over a points system?

A punchcard system, like the one offered by Trezoro Loyalty + Rewards, is often easier for customers to understand at a glance (e.g., "Buy 5, get 1 free"). It is highly effective for high-frequency, low-cost purchases where the goal is to build a quick habit. A points system, like that found in BON Loyalty, is more flexible and better for long-term engagement and tiered rewards, but it can sometimes feel more abstract to the customer.

How does an all-in-one platform compare to specialized apps?

An all-in-one platform reduces tool sprawl by combining loyalty, reviews, wishlists, and referrals into a single interface. While specialized apps may offer very deep functionality in one specific area, an all-in-one solution ensures that all these tools share the same customer data and visual style. This generally leads to better site performance, lower costs compared to paying for multiple separate apps, and a more consistent experience for the shopper. It also simplifies the merchant's workflow by providing a single point of support and one dashboard for all retention analytics.

Are these apps compatible with Shopify Plus?

BON Loyalty Program & Rewards is built with Shopify Plus in mind, offering features like "Points at Checkout" and full API access for headless commerce. These are essential for the high-volume, high-complexity requirements of Plus merchants. Trezoro Loyalty + Rewards offers unlimited orders across its plans, which is a good sign for scaling, but it lacks the enterprise-specific features like API access or checkout extensions that many Plus merchants require. Scanning reviews to understand real-world adoption can help clarify which tools are currently favored by high-growth brands. By checking merchant feedback and app-store performance signals, you can also gauge how well these apps handle the demands of high-traffic storefronts. Finally, selecting plans that reduce stacked tooling costs is a vital strategy for any Plus merchant looking to maintain profitability while scaling.