Introduction

Selecting the right retention tools for a Shopify storefront involves more than just comparing feature lists. It requires a strategic understanding of how those tools interact with the customer journey, the existing tech stack, and the long-term growth goals of the business. Merchants often find themselves caught between two extremes: traditional, robust loyalty structures and modern, gamified engagement tactics. Each approach has distinct advantages, but the wrong choice can lead to wasted budget and fragmented customer data.

Short answer: BON Loyalty Program & Rewards is ideal for merchants seeking a traditional, tiered loyalty structure with strong B2B and POS support. PurplePro‑Loyalty Rewards Quiz targets stores prioritizing high-frequency gamification, such as quizzes and daily streaks, to keep customers engaged. While both offer unique paths to retention, moving toward integrated platforms can help brands reduce the operational overhead associated with managing multiple disconnected tools.

The purpose of this comparison is to provide a neutral, feature-by-feature analysis of BON Loyalty Program & Rewards and PurplePro‑Loyalty Rewards Quiz. By examining their workflows, pricing models, and specific use cases, merchants can determine which application aligns best with their operational capacity and customer expectations.

BON Loyalty Program & Rewards vs. PurplePro‑Loyalty Rewards Quiz: At a Glance

FeatureBON Loyalty Program & RewardsPurplePro‑Loyalty Rewards Quiz
Core Use CaseTraditional points, VIP tiers, and referral programs.Gamified loyalty via quizzes, streaks, and coins.
Best ForOmnichannel and B2B brands needing structure.D2C brands focused on high-frequency engagement.
Review Count1 Review0 Reviews
Rating5.00.0
Notable StrengthsPOS integration, B2B tiers, multi-language support.Daily quizzes, purchase streaks, scratch cards.
Potential LimitationsHigher cost for professional tier customization.Limited integration data and review history.
Typical Setup ComplexityMedium (due to multi-channel configuration).Low (claims 2-click setup).

Deep Dive Comparison: Core Features and Engagement Workflows

The effectiveness of a loyalty program depends heavily on how it motivates the customer to return. BON Loyalty Program & Rewards and PurplePro‑Loyalty Rewards Quiz take fundamentally different paths to achieve this goal. One relies on the established psychology of status and points, while the other leans into the immediate gratification of games and daily habits.

BON Loyalty Program: The Traditional Powerhouse

BON Loyalty focuses on building a structured ecosystem where customers are rewarded for both transactions and brand advocacy. The program is built on three pillars: points, VIP tiers, and referrals. This structure is highly effective for brands with clear customer segments.

  • Point-Based Incentives: Customers earn points for various actions, which can be redeemed for percentage discounts, fixed amount off, or free shipping.
  • VIP Tiers: This feature allows merchants to create exclusive levels (e.g., Bronze, Silver, Gold). Higher tiers can offer accelerated point earning rates, making the most loyal customers feel valued and encouraging mid-level customers to spend more to reach the next status.
  • Referral Mechanics: The app includes an anti-cheat referral program. This ensures that new customer acquisition through word-of-mouth is genuine and protected from fraudulent self-referrals.
  • B2B and Wholesale Support: A unique aspect of BON is its specific tiered rewards for B2B customers. This allows wholesale brands to offer different incentives to their business partners than they do to their retail customers, all within the same application.

PurplePro Loyalty: The Gamification Specialist

PurplePro moves away from the "earn and burn" point model and focuses on "daily hooks." It is designed for merchants who believe that frequent interaction, even if not transaction-based, leads to higher brand affinity.

  • Engagement Quizzes: Merchants can create daily quizzes to keep customers returning to the site. This is a powerful tool for brands in niche industries (like beauty or fitness) where educating the customer is part of the sales process.
  • Purchase Streaks: Borrowing a mechanic from social media and fitness apps, PurplePro encourages customers to maintain a "streak" of purchases. This creates a psychological urge to continue buying to avoid losing progress.
  • Scratch Cards and Coins: Instead of simple point tallies, customers can earn "coins" and use "scratch cards" to reveal rewards. This adds an element of chance and excitement that traditional points often lack.
  • Instant Setup: The developer emphasizes a "2-click" setup. This suggests that the workflows are largely pre-configured, which is excellent for small teams that lack the time for extensive strategy development.

Customization and Brand Control

A loyalty program should feel like a native part of the storefront, not an intrusive third-party widget. The degree of customization available in these apps determines how well they blend into the brand identity.

Tailoring the User Experience in BON Loyalty

BON Loyalty provides several layers of customization, though some are gated behind higher-tier plans.

  • Loyalty Page and Hyperlinks: Merchants can create a dedicated loyalty page where customers can view their status, rewards, and referral links.
  • Multi-language Support: For international brands, BON allows for multi-language displays, ensuring that the loyalty experience is localized for different markets.
  • Custom CSS: On the Growth plan, merchants can unlock custom CSS with developer support from the BON team. This allows for deep visual changes to match the store’s branding exactly.
  • Advanced Branding: On the Professional tier, enterprise-level custom packages are available, which may include bespoke design elements or specific workflow modifications.

Visual Flexibility in PurplePro

PurplePro prioritizes simplicity over deep customization. The focus is on getting the program live quickly without the need for coding.

  • Branding Removal: The Free plan includes PurplePro branding. Merchants must upgrade to the Growth or Pro plans to remove this and present a white-label experience to their customers.
  • Pre-populated Campaigns: The app comes with "best campaigns" already set up. While this limits creative control, it ensures that the loyalty club looks professional and functions correctly from the start.
  • No-Coding Requirement: This is the core value proposition for PurplePro. Every element of the quiz or scratch card interface is designed to work out of the box.

Pricing Structure and Total Value for Money

The pricing models of these two apps reflect their target audiences. One uses a traditional tiered subscription based on features, while the other ties cost to customer participation and order volume.

BON Loyalty Pricing Analysis

BON Loyalty offers a range of plans that grow with the business.

  • Free Forever: This plan is surprisingly robust, offering points, referrals, automated emails, and even points at checkout for Shopify Plus users. It is a great starting point for new stores.
  • Basic ($25/month): This adds essential features like the loyalty page, POS rewards, points expiration reminders, and unlimited integrations with tools like Klaviyo.
  • Growth ($99/month): This is where the VIP and B2B tier programs are unlocked. It also includes "Order Booster" features and 24/7 live chat support.
  • Professional ($349/month): Targeted at larger enterprises, this plan offers Hydrogen support for headless commerce, full API access, and dedicated custom development packages.

PurplePro Loyalty Pricing Analysis

PurplePro uses an order-based counting logic that is very specific: they only count an order if the customer has signed up within the PurplePro system.

  • Free: Includes all features and PurplePro branding for up to 200 monthly orders (meeting the signup criteria).
  • Growth ($199/month): Removes branding and increases the limit to 5,000 monthly orders.
  • Pro ($599/month): Designed for high-volume stores, allowing up to 20,000 monthly orders.

When comparing plan fit against retention goals, merchants must consider whether they prefer the predictable monthly cost of BON or the volume-based pricing of PurplePro. PurplePro's entry price for a white-label experience ($199) is significantly higher than BON's ($25), but PurplePro includes all features even on the lower tiers.

Integrations and Technical Compatibility

For a retention strategy to succeed, data must flow between the loyalty app and the marketing stack.

The BON Loyalty Ecosystem

BON Loyalty provides a comprehensive list of integrations that support a holistic marketing approach.

  • Review Apps: Works with Fera, LAI, Judge.me, and others. This allows merchants to reward customers for leaving reviews, bridging the gap between social proof and loyalty.
  • Marketing Automation: Integration with Klaviyo and Shopify Flow allows for sophisticated email and SMS triggers based on loyalty activity (e.g., sending an email when a customer is close to a new VIP tier).
  • Omnichannel Support: The integration with Shopify POS is a major advantage for brands with physical retail locations, as it allows customers to earn and spend points in-store.
  • Headless Commerce: Support for Hydrogen and full API access makes BON a viable choice for modern, custom-built storefronts.

The PurplePro Ecosystem

According to the provided data, PurplePro does not specify a list of integrations. This could mean the app is designed to be a self-contained environment. For merchants who rely heavily on syncing loyalty data with their CRM or email marketing platforms, this lack of specified integration data is an important consideration. A loyalty program that exists in a silo can lead to a fragmented customer experience where email communications don't reflect current point balances or tier statuses.

Support, Reliability, and Trust Signals

Trust is a critical factor when installing an app that will handle customer data and financial rewards.

  • BON Loyalty Trust Signals: BON has a 5.0 rating based on one review. While the review count is low, the developer offers 24/7 live chat support on higher tiers and has documented a clear path for enterprise-level custom support. The presence of features like "Hydrogen" and "Full API Access" suggests a level of technical maturity suitable for professional environments.
  • PurplePro Trust Signals: PurplePro currently has zero reviews and a 0.0 rating. This indicates the app may be very new to the Shopify App Store. While they offer 24/7 support from experts, the lack of merchant feedback means early adopters will be the ones to validate the app's stability and performance.

Operational Overhead and App Stack Impact

Every app added to a Shopify store carries a hidden cost: operational overhead. This includes the time spent configuring the app, the potential impact on site speed, and the complexity of managing different data sets.

BON Loyalty requires more initial strategy—deciding on point values, tier names, and referral incentives. However, its deep integrations mean that once it is set up, it can run largely on autopilot within the existing marketing workflow.

PurplePro is easier to launch but requires ongoing creative input if the merchant wants to keep quizzes and scratch cards fresh. The lack of documented integrations might also mean more manual work if a merchant wants to use loyalty data in their external marketing campaigns.

The Alternative: Solving App Fatigue with an All-in-One Platform

While specialized apps like BON and PurplePro provide targeted solutions, they can unintentionally contribute to a phenomenon known as "app fatigue." When a merchant installs one app for loyalty, another for reviews, a third for wishlists, and a fourth for social proof, the result is often a bloated tech stack. This "tool sprawl" leads to higher monthly costs, inconsistent user interfaces, and fragmented data that makes it difficult to see a complete picture of the customer journey.

Growave offers a different philosophy: "More Growth, Less Stack." By integrating several essential retention modules into a single platform, it eliminates the need to jump between multiple dashboards. This integrated approach ensures that customer data is shared across modules. For instance, when a customer leaves a review, the loyalty module immediately knows to award points, and the wishlist module can see if that customer has expressed interest in similar products.

Choosing a pricing structure that scales as order volume grows is easier when the cost covers multiple functions. Instead of paying separate subscriptions for loyalty, reviews, and wishlists, merchants can manage their entire retention strategy under one roof. This not only simplifies billing but also reduces the technical risk of app conflicts that can slow down a storefront.

The platform includes loyalty points and rewards designed to lift repeat purchases alongside powerful VIP tiers and incentives for high-intent customers. These loyalty features work in tandem with other tools. For example, collecting and showcasing authentic customer reviews becomes more effective when customers are incentivized by the loyalty program to share their experiences. This creates a self-sustaining cycle of social proof that supports conversion and AOV.

Many brands have found success by moving away from fragmented tools. There are numerous real examples from brands improving retention by consolidating their stack. These customer stories that show how teams reduce app sprawl highlight how a unified platform allows marketing teams to focus on strategy rather than troubleshooting integrations. By having a single source of truth for customer engagement, merchants can execute more personalized and effective retention campaigns.

Conclusion

For merchants choosing between BON Loyalty Program & Rewards and PurplePro‑Loyalty Rewards Quiz, the decision comes down to the specific engagement model desired for the brand. BON Loyalty is a reliable choice for those who need a structured, professional loyalty system with strong B2B and POS capabilities. It is built for stability and omnichannel growth. PurplePro, on the other hand, is an experimental and creative option for stores that want to prioritize gamification through quizzes and streaks to drive daily site visits.

However, as a store grows, the challenge of managing multiple specialized apps often outweighs the benefits of their niche features. Fragmented data and rising subscription costs can hinder long-term scalability. Integrated platforms provide a more streamlined path to growth by combining loyalty, reviews, and other retention tools into a single, cohesive experience for both the merchant and the customer.

When evaluating feature coverage across plans, it becomes clear that a unified platform can offer better value and a cleaner technical setup. Checking merchant feedback and app-store performance signals can help clarify which path is most reliable for a particular business model. By choosing a plan built for long-term value, merchants can ensure their retention strategy remains effective without the burden of tool sprawl.

To reduce app fatigue and run retention from one place, start by reviewing the Shopify App Store listing merchants install from.

FAQ

Which app is better for an international Shopify store?

BON Loyalty Program & Rewards is likely the better fit for international stores because it specifically includes multi-language display features. This allows merchants to translate their loyalty program elements, ensuring a localized experience for customers in different regions. PurplePro does not explicitly mention multi-language support in its provided data.

Can I use these loyalty programs for my physical retail store?

BON Loyalty Program & Rewards is explicitly designed to work with Shopify POS. This means customers can earn and redeem points both online and in your physical store locations. PurplePro does not specify POS integration in its current feature list, suggesting it may be primarily focused on the online storefront experience.

How does an all-in-one platform compare to specialized apps?

Specialized apps often offer a deep focus on a single feature, such as PurplePro’s quizzes or BON’s B2B tiers. However, an all-in-one platform reduces "app sprawl" by combining multiple tools—like loyalty, reviews, and wishlists—into one dashboard. This leads to a more consistent customer experience, better data synchronization, and often a lower total cost of ownership compared to paying for four or five separate subscriptions.

Is PurplePro or BON Loyalty better for a brand new store?

For a brand new store with no budget, BON Loyalty’s "Free Forever" plan is quite comprehensive, offering points and referrals without a monthly fee. PurplePro also offers a free plan, but it includes branding and is limited by order volume. BON’s higher review rating (5.0 vs 0.0) might also provide more peace of mind for a new merchant looking for a proven solution.

Double your repeat revenue

cta shopify image Growave
Unlock retention secrets straight from our CEO
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Table of Content