Best Email Templates Apps for Shopify in 2023
You’re a busy entrepreneur running your ecommerce business and optimizing your Shopify store is time-consuming. These apps can help you create a better experience for your customers.

Orderly Emails: Email Template
by:
FORSBERG+two ApS
Rating:
5.0
Reviews:
649
Free to install. Additional charges may apply.
App highlights:
Orderly email templates are the choice to go when it comes to design the emails with the a lot of features to customize the look and feel of the email template, this is one of the top-rated option on Shopify app store. But what most merchants like is that you just need to pay a one-time fee and don't think of the rest since every email tempalte is supported by Shopify.
Key feautures:
- 30+ email templates
- Post purchase discounts and upsell recommendations
- Email conversion tracking
- 1-click translation
- Multia-currency support

Seguno: Email Marketing
by:
Seguno
Rating:
4.8
Reviews:
790
Free plan available. Additional charges may apply.
App highlights:
Seguno is the top-rated email solution built exclusively for Shopify... Running a shop means time is your most valuable asset. Other apps that serve all commerce platforms or enterprise merchants will slow you down; Seguno was built to save you time.
Feature Highlights:
Discounts - Aside from leveraging unique codes, product prices, discount details, and links (all of which auto-apply the discount) are set automatically.
Reporting - Integrated with all Shopify marketing reports, you can see conversion details right on orders and in a detailed report for each newsletter and automation.
Templates - A huge library of email templates to pick from or create custom ones.
Key features:
- Launch your BFCM or holiday campaign in minutes with Campaign Templates! Each includes 4 newsletters with design, copy, and timing. Let's go!!
- Insert images from your Instagram feed
- Pull in product ratings from Judge (judge.me), Stamped (stamped.io), Yotpo or Shopify
- Sync Facebook leads in real-time
- Trigger an automation when a product or any product in a collection is purchased
- Design with Canva inside Seguno
- Automate product review request emails
- Live countdown GIF to boost conversions
- Create an email in a multi-channel campaign in the Shopify Marketing section
- Customer tagged automations for wholesale customers, VIPs, etc.
- Multi-Email Automations
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Klaviyo: Email Marketing & SMS
by:
Klaviyo
Rating:
3.9
Reviews:
1723
Free plan available. Additional charges may apply. Paid plan starts from $20/month
App highlights:
Klaviyo is the leading ecommerce marketing platform in the Shopify ecosystem. Over 265,000 stores around the world use Klaviyo to send personalized email, SMS messages, signup forms and more. The platform scales with your business no matter how much you grow—so you can go from launch to running a billion-dollar brand without slowing down or switching platforms.
Key Features:
- Powerful pre-built integrations
- Free and flexible account options
- Pre-built forms, templates, and automations
- Personalization and targeting
- Out-of-the-box automations
- Dynamic forms
- Best-in-class segmentation
- Growth-focused reporting
- SMS
- Social advertising
- Insights and guidance

Omnisend Email Marketing & SMS
by:
Omnisend
Rating:
4.6
Reviews:
4008
Free plan available. Additional charges may apply.
App highlights:
Omnisend is an Email & SMS marketing platform used by 70,000+ ecommerce merchants who want to increase sales, not the workload. We’re the only marketing automation platform that has a G2 ease-of-use rating as high as 9.3, after all!
Seamlessly collect email and/or SMS opt-ins using our mobile-friendly, fully customizable popups, signup boxes, landing pages and even a wheel of fortune. Boost your conversions with well-targeted, personalized messages across email, SMS, push notifications and use the built-in audience sync for Facebook & Google ads. Moreover, Omnisend integrates with Growave to enhance the capabilities of both apps.
All messages, subject lines and workflow settings are pre-built, so you can get up and running in minutes. No need to pay for multiple apps anymore!
Key Features:
- Sell while you sleep with pre-built workflows
- Convert store visitors to shoppers with pre-built ecommerce automations
- Send stunning newsletters
- Create beautiful, shoppable emails in minutes
- A drag & drop email builder
- Ready-made, responsive email templates
- Dynamic coupon codes
- An automatic product picker
- Automatically resend campaigns without any tedious manual work!
- Build your Email and SMS lists
- Improve your targeting with robust segmentation
- Combine email with SMS and push notifications
- Send FREE SMS on any plan
- SMS available worldwide
- Push notifications and SMS can be used in campaigns & omnichannel workflows
- Campaign, automation and form performance reports
- Personalized benchmarks to compare against industry brands
- Live view of store visitor activity
- Customer Lifecycle Stage breakdowns
- Custom storefronts & single integration API. Contact us before installing.
- 24/7 live chat & email support
- Dedicated customer success managers for Pro plan users w/15K+ subscribers
- On-demand Omnisend Academy training & live webinars
- Enjoy all features on any plan
Get started by accessing all Omnisend's features on the Free plan. You can upgrade your plan to suit your list size.

Privy ‑ Pop Ups, Email, & SMS
by:
Privy
Rating:
4.6
Reviews:
24704
Free plan available. 15-day free trial. Paid plan starts from $15/month
App highlights:
Privy's suite of conversion, email marketing, & SMS tools, including exit-intent driven popups & banners, help you grow your email & SMS lists from your Shopify store. No coding or development skills needed.
Privy is trusted by small and large e-commerce businesses to improve website conversion, grow their email & SMS lists, and drive more sales. Privy’s integration with Shopify + Shopify Plus lets you setup your account in seconds & get your first campaign live right away.
Key Features:
- Customizable, mobile-friendly displays including pop ups, spin-to-win wheel, banners, flyouts, announcement bars, & embedded forms.
- Single use & bulk coupon code integration. Surface coupon codes in your popups & autoresponders
- Support for custom storefronts.
- Target campaigns based on exit intent, cart abandonment, cart value & website behavior
- Run automated A/B tests and optimize your conversion rates
- Set up a free shipping bar to boost average order value & cart conversion rates
- Send autoresponders & reminder messages to turn signups into sales
- Run cross-sell modals with add to cart buttons
- Automate your email marketing with newsletters, abandoned cart, & purchase followup and customer winback emails.
- Sync contacts to 50+ email marketing services like Mailchimp, Klaviyo, Bronto, Conversio & more
- Simple, Powerful Campaign Designer
- Grow Your Email & SMS Lists With Robust Targeting Capabilities
- Improve Your Conversion Rate With Campaign Triggers
- Increase Your Average Order Value
- Measure Results With Real-Time
- Automate Your Email Marketing
Growave replaces
several Shopify apps: loyalty, referrals, rewards, gift cards, VIP tiers, reviews, wishlist

Jonathan Lee
Growave helped us increase revenue from repeat purchases by 25%
No cost 14-day Free trial!