Stensiled Wishlist vs. Listr: Wishlist + Reminder: An In-Depth Comparison

Introduction

Choosing the right wishlist app can feel like a small decision with outsized consequences. A wishlist that drives email reminders, nudges shoppers back when prices drop, and surfaces social proof can increase conversion and average order value. At the same time, an ill-fitting app can clutter the tech stack, add maintenance overhead, and deliver little measurable lift.

Short answer: Stensiled Wishlist is a lightweight, analytics-focused wishlist option that suits merchants who want a minimal, no-friction wishlist with basic tracking. Listr: Wishlist + Reminder adds automated reminder emails, price-drop alerts, and basic social sharing—making it a stronger fit for stores that want active re-engagement without building an email flow from scratch. For merchants who prefer fewer apps and need loyalty, reviews, referrals, and a wishlist in one place, an integrated retention platform like Growave can offer better value and simplify growth efforts.

This post provides a feature-by-feature, outcome-oriented comparison of Stensiled Wishlist and Listr: Wishlist + Reminder to help merchants decide which app fits their needs. After the direct comparison, the article explores the case for an all-in-one retention platform and introduces Growave as an alternative for stores aiming to consolidate retention tools and reduce app fatigue.

Stensiled Wishlist vs. Listr: Wishlist + Reminder: At a Glance

Deep Dive Comparison

Product Positioning and Target Merchant

Stensiled Wishlist: Focus and fit

Stensiled Wishlist appears positioned as a simple, analytics-first wishlist tool. The feature set centers on tracking wishlist activity, offering customizable icons, and a Save For Later option. The presence of both a free Basic plan and a paid Advance plan at $9.99 per month suggests the developer expects merchants to start with core functionality and upgrade if they need paid support or extra polish.

Strengths based on positioning:

• Focus on product-level analytics and time-range filtering.
• Low barrier to entry with a free plan and a modest paid tier.
• Suitable for stores that only need a wishlist plus analytics.

Limitations to note:

• No public reviews or rating data (0 reviews, rating: 0) make it difficult to validate reliability, support quality, or real-world performance.
• Feature set is narrow; merchants requiring automated email touches or more advanced engagement tools would need to combine it with other apps or ESP flows.

Listr: Wishlist + Reminder: Focus and fit

Listr positions itself as a wishlist that actively re-engages customers through automated reminders and price-drop notifications. With 27 reviews and a 4.3 rating, Listr demonstrates a degree of traction and user satisfaction. The pricing tiers reflect a freemium model that reserves automation and unlimited usage for paid subscribers.

Strengths based on positioning:

• Automated reminder emails and price-drop alerts are built-in engagement levers.
• Guest wishlist and shareable wishlists reduce friction for shoppers.
• Review count and rating provide some social proof of stability and usability.

Limitations to note:

• Free plan limits usage (e.g., up to 100 items/wishlist emails), which may constrain growing stores.
• The app is narrow in scope—useful for reactivation, but merchants will still need separate solutions for loyalty, referrals, or reviews.

Features Comparison

The following compares core capabilities and how they map to merchant outcomes such as retention, repeat purchases, and checkout lift.

Wishlist Creation & UX

Stensiled Wishlist:

• Adds wishlist button/icon selection and a Save For Later option.
• Emphasizes code-free setup for easy installation.
• Designed for shoppers who want to save items for later and for merchants who want basic on-site tracking.

Listr: Wishlist + Reminder:

• Offers customizable wishlist icons and a customizable "My Wishlist" page.
• Supports guest wishlists—no signup required—which reduces friction and increases adoption.
• Sharable wishlist links enable social sharing and cart-building behavior.

Merchant impact:

• Guest wishlist + shareability in Listr reduces conversion friction and encourages viral sharing. This is more favorable for stores relying on social or gift-driven purchases.
• Stensiled’s simplicity can be beneficial for stores that want a clean, minimal UI without extra friction, but it may miss out on the lift from guest wishlist adoption.

Reminder & Email Automation

Stensiled Wishlist:

• Primarily focused on analytics; no built-in email reminder automation is listed among core features.
• Merchants would need to build email flows in their ESP or use another app for automated touchpoints.

Listr: Wishlist + Reminder:

• Built-in daily/weekly/monthly reminder emails based on customer preferences.
• Price-drop emails that notify customers when a wishlisted product goes on sale.
• Customizable email templates listed in the Premium plan.

Merchant impact:

• Listr offers direct reactivation and price-sensitivity triggers, which are proven to drive recoveries and additional purchases. For stores that lack in-house email automation resources, Listr reduces implementation time.
• Without built-in reminders, Stensiled requires additional tooling—this can create latency between product interest and conversion.

Analytics & Reporting

Stensiled Wishlist:

• Emphasizes "Detailed Wishlist Analytics" with the ability to track products and customer activities and filter by time range.
• Good fit for merchants that want actionable visibility on what products are most wishlisted.

Listr: Wishlist + Reminder:

• Includes analytics and reports, with a "top wishlisted products" list.
• Offers metrics aligned with reminders and email usage, enabling merchants to measure the impact of re-engagement.

Merchant impact:

• Both apps provide analytics, but Stensiled seems to pitch deeper time-range filtering and product tracking, while Listr ties analytics to re-engagement metrics (e.g., reminder conversions).
• If the goal is to understand product interest trends, Stensiled might be adequate. If the goal is to tie wishlists to direct revenue via reminders, Listr’s analytics are potentially more actionable.

Social Proof & Sharing

Stensiled Wishlist:

• No explicit mention of social proof features that surface how many other customers have wishlisted an item.

Listr: Wishlist + Reminder:

• Shows how many other customers have the same product in their wishlist (social proof).
• Shareable wishlist links and social sharing features encourage word-of-mouth.

Merchant impact:

• Social proof features in Listr can influence purchase intent and urgency. Seeing that others have wishlisted a product often signals popularity and can nudge hesitant buyers.
• Stensiled may require customizations or other apps to achieve the same social proof effects.

Price-Drop Alerts

Stensiled Wishlist:

• Price-drop notifications are not listed among core features.

Listr: Wishlist + Reminder:

• Sends price-drop emails when products go on sale or their price decreases.

Merchant impact:

• Price-drop alerts are a strong driver of conversion for price-sensitive shoppers. Listr’s built-in capability reduces friction and increases the chance of converting wishlists into purchases.

Customization & Theme Compatibility

Stensiled Wishlist:

• Custom icon options are listed; code-free setup suggests compatibility focus.
• Without public reviews, theme compatibility and developer support responsiveness are unknown.

Listr: Wishlist + Reminder:

• Customizable icons, customizable wishlist page, and compatible with product filter apps are listed.
• Practical compatibility with product filters is valuable for stores with complex catalogs.

Merchant impact:

• Both apps promise basic customizations, but Listr’s specific compatibility with product filters indicates a more practical fit for stores that use faceted navigation or complex category systems.

Pricing & Value

Pricing carries two considerations for merchants: absolute cost and value for money based on features and expected ROI.

Stensiled Wishlist Pricing

• Basic Plan: Free — includes code-free setup, wishlist analytics, custom icons, Save For Later, and activity tracking with time-range option.
• Advance Plan: $9.99 / month — same feature list indicated; unclear whether there are additional features or support benefits in the paid tier beyond what’s listed.

Assessment:

• The free tier offers core wishlist functionality, which is attractive for very small stores or those running experimental features.
• The parity between Basic and Advance descriptions raises questions about what incremental value the $9.99 plan actually provides. Merchants should confirm whether the paid tier includes support, higher usage limits, or customization options before upgrading.
• No usage limits or support SLA are stated publicly (based on provided data), which should prompt merchants to ask the developer for clarifications.

Listr Pricing

• FREE Plan: Up to 100 items added to wishlist, up to 100 wishlist emails, customizable icons and link, sharing via email & social.
• PREMIUM Plan: $4.99 / month — everything unlimited, email reminders (daily/monthly/weekly), price drop emails, customizable email templates, customizable wishlist page.

Assessment:

• Listr’s free tier is useful for small boutiques or proof-of-concept but has strict limits that will block mid-sized stores.
• The $4.99 Premium tier is relatively low-cost and delivers automation that can directly affect conversion (reminders, price-drop notifications). For merchants who care about wishlist-to-purchase conversion, this represents strong value for money.
• The price-to-feature balance is compelling for stores that want an integrated wishlist + reminder capability without investing heavily in engineering or marketing resources.

Comparing Value

• For purely budget-conscious stores that want basic wishlist analytics, Stensiled’s free tier might be sufficient—if its free tier indeed includes analytics as stated.
• For stores focused on acquiring revenue from wishlists through email nudges, Listr’s $4.99 plan delivers clear, measurable functionality that typically pays for itself if reminders convert even modestly.
• Neither app solves retention problems beyond wishlist features (loyalty, referrals, reviews), so merchants with broader retention goals should factor in the cost and complexity of adding additional apps.

Integrations & Technical Considerations

Integration options can determine how easily the wishlist data feeds into broader marketing workflows.

Stensiled Wishlist:

• Works with storefront themes and emphasizes code-free setup. Specific integrations (e.g., Klaviyo, Recharge, Gorgias) are not listed in the provided data.
• Merchants who use advanced ESP or CRM workflows may need to export wishlist data or implement custom tracking.

Listr: Wishlist + Reminder:

• Mentions compatibility with product filter apps and built-in email reminders (meaning it can function with its own sending mechanism).
• Listr’s native reminder emails reduce reliance on external ESPs for wishlist re-engagement but may limit advanced segmentation that a dedicated ESP offers.

Merchant impact:

• If a merchant already operates an advanced ESP setup (segmentation, lifecycle flows), both apps may require bespoke integrations to feed wishlist events into those flows. Listr has the advantage of not requiring external email configuration for wishlist reminders, making it faster to deploy.
• Merchants should verify whether either app supports webhooks, API access, or direct ESP integrations before committing—especially if wishlist events need to be part of multi-step lifecycle journeys.

Support, Reviews, and Trust Signals

Trust signals like review counts and ratings offer a proxy for reliability and support.

• Stensiled Wishlist: 0 reviews, rating 0. This absence of reviews limits visibility into real-world stability, customer support responsiveness, and the quality of feature implementation.
• Listr: Wishlist + Reminder: 27 reviews, rating 4.3. A modest but meaningful review base suggests the app is used by multiple stores and that the experience tends toward positive.

Merchant impact:

• The lack of public reviews for Stensiled introduces uncertainty—merchants may want to test the app thoroughly on a staging site and validate support channels before installing live.
• Listr’s review base and rating provide a higher degree of confidence but still warrant reading reviews to identify recurring issues or integration pitfalls.

Data Ownership & Export

Data portability is critical when switching apps or running multi-app analytics.

• Neither app’s provided descriptions explicitly mention export options or webhook/API availability for wishlist data.
• Merchants should ask either vendor about CSV export, customer-level event exports, or API access to avoid vendor lock-in and to feed wishlist signals into CRM systems.

Recommendation:

• Confirm data export capabilities before installation, and document the process to extract wishlisting events if analytics and retention programs rely on that data.

Performance, Theme Compatibility & Accessibility

Wishlist widgets and scripts can affect page load time and compatibility with theme builders.

• Both vendors advertise code-free setup and customizable icons, which typically implies lightweight scripts.
• Listr’s compatibility with product filter apps is a practical signal that it plays well in complex storefronts.

Merchant action:

• Test the widget's performance in real store conditions (mobile + desktop) and check Lighthouse or similar metrics for script impact. Slow script execution on product listing pages can create measurable conversion drag.

Security & Privacy

Compliance with privacy laws and transparent cookie/track handling matters.

• The provided data does not detail GDPR or privacy handling mechanisms.
• Merchants should ask for documentation on how each app processes PII, whether it stores wishlist data externally, and how it handles deletion requests.

Scalability & Long-Term Considerations

• Stensiled’s limited public footprint makes it unclear how the app will scale as a merchant grows.
• Listr’s built-in reminders and affordability suggest a low-friction path for small and mid-sized stores; however, as customer data, segmentation, and multi-touch campaigns expand, merchants may outgrow single-purpose automation and seek integrated platforms.

Merchant pathways:

• Stores anticipating rapid growth or those that will invest in loyalty programs, reviews, and referral systems should evaluate the cost and complexity of adding multiple single-function apps versus migrating to a consolidated platform.

Use Cases and Recommendations

These recommendations map common merchant scenarios to which app is likely to fit best.

• Merchants who want a simple wishlist with product-level analytics and minimal setup:
  • Consider Stensiled Wishlist if the free plan provides the necessary analytics and the merchant is comfortable adding email reactivation externally.
• Merchants who want wishlist functionality plus immediate reactivation without building email flows:
  • Listr: Wishlist + Reminder provides built-in reminders, price-drop alerts, and social sharing at a low monthly cost. This is a strong fit for stores that lack the resources to build automation in-house.
• Merchants who prioritize social proof and easy sharing to drive gift purchases:
  • Listr’s "how many others have wishlisted this" indicator and shareable links provide direct social signals and sharing paths.
• Merchants who plan to scale loyalty, reviews, referrals, and need one cohesive data layer:
  • Neither single-purpose wishlist app will cover loyalty and reviews. This is the point where an integrated retention platform should be considered.

The Alternative: Solving App Fatigue with an All-in-One Platform

Why single-purpose apps create friction

Single-purpose wishlist apps solve a specific problem well, but they introduce several practical issues for merchants aiming for sustainable growth.

• Fragmented customer data: Each app stores signals separately, making it hard to create unified segments or attribute revenue to specific touchpoints.
• Maintenance overhead: Multiple apps mean more updates, more conflicts with themes and other scripts, and more vendor relationships to manage.
• Rising costs: Cumulative subscription fees for several narrow tools can exceed the cost of a multi-feature platform that centralizes capabilities.
• Inconsistent customer experience: Separate implementations for wishlists, loyalty, reviews, and referrals can result in disjointed messaging and missed opportunities to cross-leverage customer signals.

This phenomenon—app fatigue—drives a growing number of merchants to consider consolidation.

Growave’s "More Growth, Less Stack" proposition

An integrated retention suite can reduce the need for multiple single-purpose apps while improving the ability to coordinate campaigns and measure impact. Growave is positioned as a multi-tool retention platform that bundles wishlist functionality with loyalty and rewards, referrals, reviews, VIP tiers, and more.

Key value propositions:

• Consolidated customer signals: Wishlist saves, referral events, and review submissions live in the same platform, enabling unified segmentation and reward logic.
• Reduced tech bloat: One app to maintain instead of multiple single-purpose tools reduces conflict risk and simplifies updates.
• Cross-functional campaigns: Loyalty and wishlist signals can be used together (e.g., reward points for wishlisting milestones), increasing lifetime value.

Merchants evaluating consolidation can review plan options and costs to determine when consolidation becomes better value for money. For a pricing overview and a plan comparison to see potential consolidation savings, merchants can compare consolidate retention features.

Growave features that address wishlist and retention gaps

• Wishlist functionality integrated with loyalty and VIP tiers lets merchants reward engagement beyond purchase behavior. See how merchants can build loyalty and rewards that drive repeat purchases.
• Review collection and display are built into the same platform, enabling merchants to collect and showcase customer feedback without adding a separate reviews app. Growave supports merchants who want to collect and showcase authentic reviews.
• For merchants on Shopify Plus or those with enterprise needs, Growave offers tailored capabilities designed for higher-volume stores and headless setups; merchants can review options and resources for solutions for high-growth Plus brands.

Repeat mentions: the above feature pages provide deeper detail on how wishlist mechanics can be combined with loyalty and reviews to boost lifetime value. For merchants who want to see customer stories and how other brands use consolidation to scale retention, the collection of customer stories from brands scaling retention offers practical examples.

Practical benefits for teams and growth outcomes

• Shorter implementation cycles: Instead of wiring wishlist events to an ESP, a merchant can use in-platform reminders, loyalty rewards, and review requests without cross-app plumbing.
• Stronger attribution: When rewards, referrals, reviews, and wishlists use the same data model, it becomes easier to calculate true incremental LTV from specific campaigns.
• Better value for money: For merchants who would otherwise pay for multiple apps (wishlist + email reminders + reviews + loyalty), an integrated plan can offer better value for money as the store scales. Merchants can review price tiers and plan comparisons to evaluate potential savings.

How to evaluate whether consolidation is right for a store

• Audit current stack: List active apps, monthly spend, and overlapping functionality. If multiple apps touch the same customer signals, consolidation likely reduces overhead.
• Map outcomes to business goals: If retention, repeat purchases, and UGC are priorities, a single platform that orchestrates these behaviors often produces higher ROI versus a patchwork of point solutions.
• Test and measure: Pilot integrated features (wishlist + a loyalty incentive) and compare conversion and LTV lift against the baseline.

Merchants interested in a guided assessment can Book a personalized demo to review specific use cases and the potential impact on retention workflows. (Hard CTA)

How Growave integrates with the merchant ecosystem

• Integrations with ESPs and customer service platforms help merchants keep existing tech while consolidating retention features. This includes common tools and automations that merchants rely on to run email and support flows.
• Growave’s app is also available via the Shopify App Store for quick installation; merchants who prefer Shopify-native installs can install the app from the Shopify App Store.
• Pricing transparency supports decision-making about consolidation: merchants can analyze tiers and select a plan that aligns with order volume and feature needs by viewing plan comparisons and pricing.

Repeat integration & plan references are useful when evaluating immediate steps to migrate from single-purpose tools to a consolidated stack. For merchants on Shopify Plus, the platform offers enterprise-level onboarding and customization—details are available on the page for solutions for high-growth Plus brands.

Migration Considerations

For merchants moving from Stensiled or Listr to an integrated platform like Growave, the migration path should consider data, UX parity, and campaign continuity.

• Data migration: Confirm that wishlist items, timestamps, and customer associations can be exported from the current app and imported into the new platform. Request CSVs or API access before uninstalling an existing app.
• Campaign continuity: If Listr sends reminder emails, plan to phase reminders so customers don’t receive duplicate messages during migration. Coordinate timing and opt-out handling.
• UI/UX mapping: Ensure wishlist buttons, icons, and localized strings are replicated or improved to avoid shopper confusion after migration.
• Test flows: Before going live, run QA on mobile and desktop, validate email templates and links, and confirm analytics event capture.
• Support and onboarding: Choose a plan with onboarding support for larger migrations; enterprise plans can include a dedicated success manager and launch plan.

Merchants that want hands-on guidance for migration can review Growave’s pricing details and onboarding benefits at consolidate retention features and can also confirm availability by installing from the Shopify App Store.

Final Comparison Summary

• Stensiled Wishlist is a focused wishlist tool designed for merchants who want basic wishlist functionality and product-level analytics with minimal setup. Its core strength is simplicity. However, the absence of public reviews makes it harder to assess reliability and support.
• Listr: Wishlist + Reminder offers wishlist functionality plus built-in re-engagement via reminder emails, price-drop alerts, and social proof. Its 27 reviews and 4.3 rating indicate practical adoption and effectiveness at the wishlist-to-purchase conversion level. The $4.99 Premium plan offers strong value if reminders and price-drop notifications are priorities.
• Neither app replaces the broader retention needs of a modern merchant seeking loyalty programs, reviews, referrals, and cross-functional campaigns. For stores that want to reduce app sprawl and leverage wishlist signals across loyalty and reviews, an integrated retention suite can deliver superior long-term value.

Merchants evaluating Growave can explore plan options and the potential for consolidation using the pricing comparison page to assess fit and ROI. For easy installation or a fast trial, Growave is available on the Shopify App Store.

Conclusion

For merchants choosing between Stensiled Wishlist and Listr: Wishlist + Reminder, the decision comes down to scope and outcomes. Stensiled is appropriate for stores that want a minimal, analytics-oriented wishlist and are comfortable building re-engagement into their existing marketing stack. Listr is better suited for stores that want a low-cost solution that includes email reminders, price-drop notifications, and social sharing—features that directly drive conversions from wishlists.

If the objective extends beyond wishlist behavior to include loyalty, referrals, reviews, and cohesive customer retention, consolidating tools reduces friction and often produces better long-term ROI. Growave offers a multi-feature retention suite that combines wishlist capabilities with loyalty and rewards, review collection, referrals, and VIP tiers—helping merchants reduce tool sprawl and centralize customer data. Merchants can compare plans and potential cost savings by viewing consolidate retention features, or try the app from the Shopify App Store.

Start a 14-day free trial to evaluate whether a unified retention stack can replace multiple single-purpose apps and improve customer lifetime value. (Hard CTA)

FAQ

• How do Stensiled and Listr differ in sending reminder emails?
  • Stensiled positions itself as an analytics-focused wishlist without built-in reminders listed in its core features, so merchants would need to use an ESP or another app to send reminders. Listr includes built-in daily/weekly/monthly reminder emails and price-drop notifications, enabling direct re-engagement without a separate email setup.
• Which app offers better social proof and shareability?
  • Listr explicitly shows how many other customers have wishlisted an item and provides shareable wishlist links, which directly supports social proof and gift-driven purchases. Stensiled’s feature set emphasizes analytics and customizable icons, with no explicit social proof capabilities listed.
• Is the free tier of either app suitable for scaling stores?
  • Both apps provide free tiers, but they have different limits. Stensiled’s free Basic plan appears feature-rich but lacks public review validation. Listr’s free plan imposes strict usage limits (up to 100 items and 100 emails), making the $4.99 Premium plan necessary for stores planning to scale wishlist-driven engagement.
• How does an all-in-one platform compare to specialized apps?
  • An integrated platform reduces the operational and technical burden of managing multiple apps, centralizes customer data for better segmentation and attribution, and enables cross-functional campaigns (for example, rewarding wishlist behavior with loyalty points). Merchants who want to consolidate retention features and reduce app fatigue can compare plans and potential savings by visiting consolidate retention features and by exploring how combined loyalty and wishlist strategies work in practice on pages that show how to build loyalty and rewards that drive repeat purchases and how to collect and showcase authentic reviews.